BRANDS
Retail brands
Shop exclusive collections designed for hotels, lodges, and guesthouses.
+ Purely Fragrance Collection
Experience the essence of luxury without the premium price.
Inspired by iconic designer fragrances, our perfumes are created for those who appreciate exceptional quality and timeless elegance.
Instead of investing in costly glass bottles and elaborate packaging, we focus on what truly matters—the fragrance itself. We import premium fine fragrance oils from renowned perfume capitals, including Grasse, France, and expertly blend them locally with the highest-grade perfumer's ethanol. Each formulation is enriched with advanced stabilisers and performance-enhancing fixatives to help preserve the scent and maximise its lasting power.
Elegant fragrances. Exceptional quality. Outstanding value.
Pure Scent. Pure You.
+ Odour Buster
Unleash Extreme Freshness: The Instant Odour Buster.
Stop living with stubborn, lingering smells. Introduce a revolution to your home environment with our ODOUR BUSTER, a powerful, instant-action air freshener that doesn't just mask odours—it eliminates them.
This isn't your average spray. We understand that life happens, meals are cooked, pets have accidents, and smoke lingers. That’s why we’ve created a formula that gets straight to work, targeting odour-causing molecules on contact and neutralizing them forever. Experience the ultimate fragrance explosion: At the heart of our formula Veilex technology that encapsulates odours
Key Benefits for an Instantly Fresh Home:
INSTANT ACTION
Kills bad odours on contact. One spray, and the freshness revolution begins.
POWERFUL TARGETING
Specially formulated to combat and eliminate the toughest domestic smells, including strong kitchen cooking odours, pet messes, and smoke.
MULTl-DIMENSIONAL SCENT
Enjoy the long-lasting, sophisticated aroma of our premium blends. A complex, multi-layered fragrances experience, not a flat, chemical scent.
EASY TO USE
A convenient spray-and-forget solution. Perfect for instant atmosphere changes.
VERSATILE FRESHNESS
Ideal for use in the kitchen, living room, bathrooms, pet areas, laundry rooms, and even cars.
Stop masking. Start eliminating. Bring the vibrant, clean, and extremely fresh experience of our dynamic fragrance cloud into your everyday life.
How to Use: Hold the can upright and spray toward the center of the room. A single, short burst is all it takes to unleash an instant wave of extreme freshness.
Experience the Freshness Revolution. Add EXTREME ODOUR BUSTER to your cart today.
+ D’ambiance & Eau d’Linen
Room and Linen sprays
Our Home and Linen sprays are perfect for bringing a Luxurious boutique hospitality experience into any space
Sandalwood: A warm, grounding classic. Deep, earthy wood notes create an inviting and sophisticated atmosphere that instantly elevates any room.
Mandarin Leaf & White Pepper: Bright and energizing with a refined twist. Crisp citrus mingling with subtle, warming spice delivers a vibrant, refreshing lift.
Lavender: The ultimate calming essential. Pure, herbaceous notes soothe the senses, making it the perfect choice for unwinding and creating a restful environment.
Rose Quartz & Copper: A modern, elegant infusion. Soft, romantic floral undertones meet a crisp, warming edge for a beautifully balanced, unique ambiance.
Cotton Flower: Crisp, clean, and endlessly comforting. Captures the pure essence of freshly laundered linens to bring a soft, airy freshness to your textiles.
Coconut Water & Lime: A tropical, invigorating escape. Quenching coconut paired with zesty lime delivers a burst of sun-drenched energy to instantly refresh your space.
+ Eau d’Loo
Eau d’Loo – Discreet Freshness, Naturally
Eau D’Loo: Essential Oil Toilet Spray. Elevate your bathroom experience with Eau D’Loo, the essential oil toilet spray designed to bring a touch of royalty to your routine. These sprays are formulated to block odours instantly, ensuring your bathroom remains a fresh and inviting space.
Why Choose Eau D’Loo
Stop odours before they start. Our premium essential oil blend creates an invisible barrier on the water's surface, effectively trapping unpleasant smells so you can leave the room with complete confidence. Beyond odour control, our formula is enriched with surfactant cleaners that help prevent oil build-up and assist in keeping your toilet bowl clean.
Instant Odor Control
Simply spray directly into the bowl before you go to neutralize odours at the source.
Keeps Bowl Clean
Contains surfactant cleaners to prevent oil build-up and maintain a clean toilet bowl.
Essential Oil Formula
Crafted with high-quality essential oils for a natural, clean, and refreshing scent.
Convenient Size
Each bottle contains 100ml, making it the perfect compact companion for your home, office, or travel.
Choose Your Royal Scent
Whether you prefer the calming essence of floral notes or the invigorating burst of citrus, we have the perfect scent for your throne room
Luscious Lavender - A soothing, aromatic escape to promote tranquillity.
Zesty Lemongrass - A bright, crisp, and energetic scent to freshen the air.
How to use
Give the bottle a quick shake, spray 3-5 pumps directly into the toilet bowl water, and enjoy your royal containment.
Add a bottle of Eau D’Loo to your cart today and experience the difference of a truly fresh, clean bathroom.
+ MOZIT
MOZIT – Protection That Cares for Skin
The MOZIT range combines long-lasting mosquito protection with skin-friendly care — perfect for guests staying in coastal lodges, safari lodges, or outdoor retreats.
Formulated for sensitive skin and trusted by families, MOZIT delivers protection without harsh chemicals or residue using oil of lemon eucalyptus as is DEET free.
Product Highlights:
Repellent Lotion
Lightweight and moisturizing; ideal for daily use.
Repellent Spray
Compact, travel-ready solution for outdoor adventures.
+ Toddle
Toddle – Gentle Care for Little Guests
Toddle offers a premium range of baby and child care products made with the same care and integrity that define all Mitras formulations. Each product has hypoallergenic fragrance, paraben-free, and infused with gentle, natural ingredients that nurture delicate skin.
Product Highlights:
2-in-1 Body Wash & Shampoo
Tear-free formula enriched with nourishing oils.
Baby Lotion
Soft hydration for smooth, healthy skin.
Baby Powder
Keeps skin dry and comfortable throughout the day.
Baby Bum Cream
Gentle protection against irritation and rash.
Aqueous Cream
All-in-one cleanser and moisturizer for sensitive skin.
Toddle ensures that your smallest guests receive the same standard of care and comfort as their parents.
+ Keep Clean Hand sanitizers
Premium 70% Alcohol Hand Sanitizer
Keep your hands safely sanitized without compromising on quality or fragrance with the keep Clean Hand Sanitizer spray range. Formulated for maximum protection and a premium feel, our sanitizers are built around two core pillars of quality:
SANS 490 Certified: Rigorously tested and certified to meet the South African National Standard (SANS 490), guaranteeing highly effective germ-killing power and strict safety compliance you can trust.
Award-Winning Grain Ethanol: Formulated with a potent 70% alcohol base using premium, multi-award-winning ethanol derived from natural grain. This ensures a purer, higher-quality sanitizer that is tough on germs but lacks the harsh, industrial chemical smell of standard sanitizers.
Packaged in convenient, travel-friendly spray bottles, the Keep clean range leaves your hands feeling fresh, protected, and delicately scented.
Available in six refreshing fragrances:
Pink Melon & Rhubarb
Cotton Flower
Strawberry
Lavender
Rose Quartz
Vanilla Velvet
Gifting
A range of personal care products from Lotions, Hand washes, lip balms, body spritzers packaged in various bottles with pumps, atomisers etc.
